As cannabis becomes more mainstream, some brands and retailers from all industries are looking to see how they can capitalize on its recreational use (which, as of this past November, has been legalized in eight states). Over $7 billion in sales of legal cannabis were made last year, a number which is expected to grow by about 25 percent over the next 10 years. So it’s no surprise that companies are scrambling to provide the best possible experience (and products) for consumers.
Elon Musk’s two companies – car manufacturer Tesla, and SolarCity, his energy firm – are joining forces. Concern over the motivation behind the merger (potentially to bail out SolarCity after a rough quarter) has been voiced by Wall Street and financial media outlets nationwide. But regardless of the mixed reviews, it’s likely to happen.
Dominie Luxury’s bags have been seen on the likes of Elisha Cuthbert, Angelica Houston, Anna Gunn and more and have grown a reputation for impeccable quality and style. We reached out to the team and got founder Dominie Brazzel’s main tips on how to gain (and keep!) a celebrity audience and elevate your brand.