Take These Findings from the World’s Largest Sleep Study and Apply Them to Your Product

 

Inside a room at the Consumer Electronics Show (CES), celebrity physician Dr. Mahmet Oz stood with his peers in front of a buzzing crowd and delivered a historic health and wellness presentation. The keynote revealed the results of the world’s largest and most accurate at-home sleep study ever conducted.

The investigation was conducted by SleepScore Labs, a new company (co-founded by Dr. Oz) designed to “a life-changing experiment to foster better public understanding of sleep health,” according to their website.

“Sleep has an enormous and under-appreciated impact on our overall health,” says Dr. Oz in an article written for the Huffington Post. “As a doctor, I have seen firsthand its harmful effect on my patients.”

 

The program was launched in 2016, and set the goal of collecting 1.5 million nights of ‘objective sleep data’. To collect the information, self-selected participants used a device which measures movement, breathing, light and temperature, recording a “sleep stage” every 30 seconds throughout the night.

Recently reaching that goal, the physicians took to the stage to present their findings. These new facts can provide great insight for the next time you build or refine your sleep product – whether it’s a mattress, pillow, sleep-time tea or even bedroom lighting.

 

Here’s what they discovered in the study

  • America’s SleepScore is 77/100. This means 79% of Americans sleep less than the optimal 7 hours per night. The average person isn’t getting anywhere near enough sleep for optimum health.
  • Women generally sleep longer than men
  • On average, Americans go to bed at 10:21pm and wake at 7:41am
  • Three or fewer cups of coffee doesn’t noticeably affect average sleep time
  • 50% of participants were taking a mix of 2 or more sleep aids such as prescription medication