Jewelry and Watch Spotlight: Fashion-Forward Brands Consumers Will Love
Though dampened by the global recession, jewelry and watch sales have steadily grown, year after year. While 2014 jewelry store sales amounted to just over $31 billion, that number is expected to grow to $35 billion by 2019. With so many styles to choose from – from fine jewelry, to chic costume pieces to elegant watches – consumer demand is at an all-time high. Much like fashion, jewelry retailers must keep on top of the latest styles to satisfy fashion-forward shoppers, so we’ve come up with a list of top jewelry and watch trends to watch out for.
Watches are paring down in design
Consumers are ditching flashy watches for ones with much simpler designs, adding interest with creative colors, textures and materials. Regliss is one such brand, juxtaposing classic Italian style with unconventional wood elements.
Embellishments are becoming more unconventional
Lava beads, semi-precious stones, and moon dust – these are all materials currently taking the jewelry world by storm. Diamonds may be a girl’s best friend but who can say no to unique, handcrafted pieces from brands like Bochic, who’s fine jewelry line evokes a feeling of romance and timeless glamour? For the holistically-inclined consumer, Reija Eden Jewelry’s pendants are not only luxurious but soothing, as they can also act as an essential oil diffuser.
Minimalism is in
Costume jewelers are paring back as they move towards simple materials like paper and coconut shells to create modern pieces that look great in any wardrobe. Kristenflora Textile offers a plethora of fun, quirky designs, while Jemel combines exotic materials with classic design for full impact. Icon Brand promises authentic, wearable jewelry for the style-conscious man.
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