Hubba’s Exclusive Buyers’ Checklist for Womenswear, Apparel and Accessories for Autumn and Winter 2016

With the help of Hubba’s specially created Buyers’ Checklist, retailers and brands can discover the key pieces will drive their sales and add informed picks and products to their apparel and accessories offerings. This report consists of items that may be more directional as well as the seasonal staples, plus will explain why – and show you how – all of these commercial items and details are updated for autumn/winter 2016-17.

Color: Black, gold, camel, emerald green
Black is reclaimed as a fashion colour this season moving away from being a can’t-make-my-mind-up alternative to a purposeful, powerful hue. Gold is used across footwear, accessories and apparel as a way to add drama and elegance. We see more sparkly materials in general being adopted for daywear. Classic camel tones are key for outerwear and trousers as we see a return to elegance. Finally emerald green appears as pop colour du jour across all categories replacing the highly commercial sapphire blue that was key in 2015.

Materials and Details: velour, metallics, corduroy, grommets and daytime sequins

Plush velours and velvets are the material of the season emerging as the 70s trend evolves into more of a nod to details and materials rather than a full-blown out-of-the-catalogue look. Corduroy is also key for AW16/17 for similar reasons. Smooth mirror metallic finishes especially in footwear and accessories create a contrast to these textures as do sparkly sequins which tell the story of the girl who has been out partying all night and goes straight to work. For embellishment, the grommet or eyelet adorns all types of apparel from denim to jersey adding a youthful edge to classic items.

Outerwear: Military coat, collarless coat, oversized biker

Military influences are important for both men’s and women’s outerwear influencing the popularity of both the greatcoat and more accessible cropped military styles. Collarless details give a contemporary look to longerline coats in a range of materials and lengths. Finally the biker jacket is updated with shearling or layered details but most importantly, it is oversized rather than fitted, giving it a boyfriend-borrowed feel. More voluminous shapes especially in the top half of the body including shoulders is the key silhouette move-on.

Wildcards to watch: The suit, cape, tailored jumpsuit, poncho

The classic 70s Diane Keaton look comes back into focus as we see the manly suit feature prominently on the catwalks this A/W16 from the likes of Dries Van Noten, Ralph Lauren and Paul Smith. The cape emerges as an item that is set to gain traction – executed either in more unexpected materials such as denim for a directional look or in classic wool. Jumpsuits continue to be important especially the more tailored styles layered with casual tops creating contrast in texture. Whilst the poncho is a item that sits in between the scarf and the sweaters speaking into the importance of hybrid and trans-seasonal items.

Dresses: Sweater dress, leather pinafore, layered dress

The sweater dress is a not-to-be-missed item central to the loungewear trend. Cosy and body hugging or oversized and voluminous, we see new details such as cut-outs and asymmetry update this item for AW16. The pinafore is key for the layering trend with leather having more of a dressed-up directional feel whilst materials such as denim and suede giving a more youthful edge. Finally the layered dress is bohemian and floaty made more urban through boyfriend belt styling and the choice of grunge-inspired boots to toughen up the look.

Bottoms: Midi length pleated skirt, 5 pocket frayed hem jean, Flared cropped trouser

The pleated skirt is updated for the season appearing in bright colours and metallic finishes. A longer length gives more of a grown-up feel. In denim we see classic five pocket styles replace the skinny. The boyfriend jean is updated with a higher waist and importantly, a frayed hem replaces the folded cuff. For tailored trousers, the flare is made more commercial with a cropped hem line. It is a versatile item for day to night and works in brightly coloured casual styles as well as more classic tailored constructions

Tops: Pyjama top, fine knit roll neck, chunky roll neck sweater, new sweatshirt

Following on from the pyjama dressing trend that has been bubbling away over the last few years, the pyjama top is the update to the blouse. We see soft satin in solid colours for a safer look and repeat prints making it more directional. The roll neck jumper features fine gauge knit and has a premium basic feel to it. On the other end of the spectrum, chunky knits speak into deep winter scandinavian sensibilities. Paired with classic jeans, this item embodies the casual approach to high fashion which has been seeping in ever since our sneaker obsession. The update to the sweatshirt includes zip pocket details and embellishment which elevate this casual item to a premium level.


Accessories: Boyfriend beanie, faux fur scarf, mini handbag, embellished hair clips

The beanie continues to be an important winter item borrowed from the boyfriend again, styled with a more glamorous look. This item alongside the beret are the key commercial hat styles of the season. Faux fur continues to be a playful addition with colour and print adding youthful urban edge. Proportions continue to shrink in bags as the cross-body bag remains key especially in more structured shapes. Hair accessories experience a renaissance becoming more like jewellery pieces than functional items.

Fabulous footwear prediction: High vamp pump, pointed loafer, snakeskin ankleboot

Pointed toes are the key message of the season in footwear finally moving on from the rounder shapes. Narrower fits and ankle hugging profiles all give a much sleeker silhouette. Due to the popularity of the cropped trouser, the ankle and foot comes clearly back into focus. The high vamp pump continues to be important bringing back vintage elements to classic footwear shapes. Snake skins and exotic materials update the tried and tested block heel ankle boot.

Jacqui Ma

Jacqui Ma

Jacqui Ma is an accessories and footwear specialist who has been an influential trend forecaster since 2008. She is also the founder of Goodordering, an east London-based bag company. With more than 10+ years of experience working across product design, fashion and lifestyle, she predicts the future one trend at a time.
Jacqui Ma