Hubba Hacks: Facebook Advertising
Welcome to Hubba Hacks, our recurring series with our Director of Growth, Kent Fenwick. Each month, we’ll provide you with a quick lesson on how to leverage online tools, increase your marketing ROI, and build your business.
We take a look at a Hubba user, Bahrat Babies, and help them narrow down a custom audience using Facebook’s audience tools. We selected this brand because they’ve got a unique product (baby books for people of Indian heritage) with a highly segmented audience.
Watch this step-by-step video to see the process of setting up a facebook audience, testing out different approaches and building strategies to help customize a specific audience for you and your products.
We’ll show you how to test the accuracy of Facebook’s audience manager and how to effectively target your audience.
Click ‘play’ to learn how to start hacking your way to a better business!
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